Race, Ethnicity, and Moral Values
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Coauthored by Paul Goren, Emily Kurtz, Caitlyn Barrett, and Minyoung Kim
In the United States, the language of traditional family values took root in the Religious Right movement of the 1970s. Conservative white religious leaders constructed a specific moral language and introduced it to American politics. The Republican Party used the language of traditional values to appeal to mobilize conservative Christians and appeal to culturally conservative whites more broadly. By contrast, conservative Christian leaders and Republican politicians did not use the language of traditional family values to appeal to Black or Hispanic Americans. We posit that in response whites alone have developed fully crystallized beliefs about traditional family values. By contrast, basic human values (Schwartz 1992) emerge in response to universal needs that confront all individuals in all groups and societies. Human values express these needs in the form of cognitive goals. Schwartz’s theory suggests that members of different racial and ethnic groups have developed universal moral values that are exogenous to politics. We test these claims with data from four national surveys. We apply measurement modeling techniques to the ANES moral traditionalism and Schwartz conservation items in samples of whites, Blacks, and Hispanics. We find that whites alone express fully structured beliefs about traditional family values; and that whites, Blacks, and Hispanics express fully structured beliefs about tradition, conformity, and social change that transcend politics. Reject and Resubmit at Political Behavior